Tariffs Are Here—But For How Long?

Tariffs Are Here—But For How Long?

This week, I’m in Washington, D.C., working to ensure our U.S. partners fully understand the consequences of tariffs—not just for Canada, but for their own economy. My goal? To get them speaking up—loudly—to their elected representatives.

Last night, I attended a congressional reception organized by our trusted partners at the National Restaurant Association. With U.S. lawmakers returning to Washington, the event drew a strong crowd of elected officials and industry leaders. It was a valuable opportunity to connect directly with key stakeholders—those who have the power to push for change.

What I Heard in Washington Last Night

The U.S. restaurant industry is grappling with several major policy challenges under the Trump administration. Tariffs rank among the top concerns—but here’s the problem: Awareness of their impact isn’t nearly as high in the U.S. as it is in Canada.

While discussions about tariffs are happening, they’re mostly behind closed doors. There is opposition to tariffs here in Washington, but many lawmakers are hesitant to go public with their concerns. Why? Because the broader American public still doesn’t fully grasp the financial strain these tariffs will cause to Americans.

A Critical Turning Point

From the conversations I’ve had, one thing is clear: The fastest way to end this trade war is to make its economic consequences impossible to ignore. That means accelerating inflation in the U.S.—something Canadian countermeasures are designed to do. Today, Prime Minister Trudeau made it clear: Canada is responding with strategic retaliatory tariffs to turn up the pressure.

Over the next few days, we’ll be meeting with key allies, including the U.S. Chamber of Commerce, elected representatives, and Canadian Embassy officials. The message is simple—this trade war needs to end, and the costs for American businesses and consumers are only beginning to mount.

I’ll continue providing updates as the situation evolves here in Washington. Stay tuned.